Squid Socks
"We’re not here to make just another sock. we’re here to redefine what a sock can do."
Our story --- on our honeymoon in London, we saw something small but oddly frustrating: a baby’s socks that just wouldn’t stay on. A dad grumbled. We got inspired.
What started as a problem became a purpose. After years of testing, prototyping, and becoming parents ourselves, we launched squid socks — designed to stay on through every wiggle, crawl, and toddler meltdown.
Parents raved, we swam with the sharks (yes, that shark tank 🦈), and now? We’re just getting started.